Ever heard of the legendary "Pappy Van Winkle" American whiskey?Time for another rant. Special packaging, limited editions and the use of 'exotic' materials to beef up the price like cases made out of submarine skin (unable to verify this).
Panerai uses pear wood for its cases and Omega milks every last drop from its Speedmaster line up. The watch that I have on order is promoted by a movie showing a guy on a motorcycle, misty distant views and other [email protected] I absolutely don't care for any of those things! It won't make any difference in my decision making. In the same category fall watches that pay tribute to certain aeroplanes like jet fighters. Really? Just a cheap way to use a well known name to your own benefit.
But there's another side to this coin of course. Who will buy a Patek if it comes in a cheap cardboard box? One expects more to come with a 50K plus watch. Time for a Woodford Reserve Double Oaked to calm my nerves
Small batch produced, and long waiting lists to get a bottle of it, cheapest you can purchase it at is about $600 a bottle and the 23-year-old goes for $3,500.
I happened to be in a bar that specialized in boutique whiskey and they had Pappy in stock, so just to say I tried it I paid $40 for a shot.
It wasn't bad, but for $40 a shot, I will never drink it again. I had in the past been able to purchase a case of "Bottled in Bond" pint bottles of pre-second world war (1939) Old Fitzgerald.
The finest bourbon I have ever tasted. I gave a couple of bottles of it to my Grandfather who at one time was a liquor salesman and sold the first bottle of Jim Beam in Chicago. I gave him a blind taste test of the Old Fitz compared to his standard Early Times which he drank regularly.
His eyes lit up upon the first sip of the Old Fitz and he immediately said, "this is pre-war whiskey, real whiskey"!
Unfortunately, I went through the entire case I short order, and the closest I have come to matching the flavor is Booker's, which is one of the Jim Beam distillery's higher line products.
Problem with Bookers is, it's 128 proof and will knock you on your ass!